Welcome to the Investor Portal
Thank you for your time and interest in supporting our film project Aztec Eagles which is the true story of 336 men who as proud Mexican’s, volunteered during World War II to fight for freedom and democracy against the Axis Powers. Although a World War serves as the backdrop to this important story involving prejudice, stereotypes, cultural differences, patriotism, and bravery, an unlikely but true love story between two vastly different people and cultures occurs which lasts for over 50 years.
Aztec Eagles (www.AztecEagles.com) is an original screenplay telling the true story of an all-volunteer group of men who trained in the U.S. to join the Allied forces during World War II. The 201st Aerial Squadron was the first Mexican military unit trained for overseas combat and still the only unit of the Mexican military to fight in any war outside of Mexican territory. Mexico’s largely unknown contribution to the Pacific war effort during WWII will inspire and thrill global audiences with an electrifying story of patriotism, friendship, and sacrifice reminiscent of great movies like Midway, Pearl Harbor and Dunkirk, and full of the rich history and culture of films like Alejandro Monteverde’s Bella.
A wartime movie, Aztec Eagles is also an epic romantic drama telling the real-life love story of Angel Sanchez, one of the Mexican pilots, and Nancy Hudson, a young Texan with whom he fell in love. Their love overcame her father’s mistrust, a town’s prejudice, and ultimately a world war. The film also explores the challenges of a wartime collaboration between two countries who had fought against each other over one hundred years earlier during the Mexican-American War resulting in Mexican territories becoming American soil, the very soil on which Mexican troops were now being trained by American forces. Aztec Eagles will broach the topic of racial stereotypes typical of 1940s America, in an elegant yet poignant way much like the 2016 blockbuster movie Hidden Figures.
INFORMATIONAL ONLY – This is not an offer or solicitation. For more information, please contact Impact Studios, Inc.
True stories – Movies based on a true story often generate huge box office revenues. See movie comps below.
Producers Experience – 80+ years’ experience; producer of TV shows, movies, books, video games, award winning documentaries.
Liscensing – There are dozens of Hispanic/American companies (La Maderna, GOYA, Coca Cola, Walmart) for licensing deals.
Distributor – Targeting – Angel Studios; $184 million plus “Domestically” Sound of Freedom – Other.
Demographics: TAM – 129 million in Mexico and 62.5 million Hispanics in the US; total of 191 million Hispanics that are proud of their heritage.
Revenue: SAM – 15% of 191 million Hispanics buy a ticket, US/Mexico combined, potential revenue is $181 million.
Target Transaction – $10 million round to produce a “torch” (i.e., short version of the film), attach A-list director and actors.
Film Budget – $27 million after Rebates/Tax Incentives “State of Texas”
Production Team
Aztec Eagles was written by Gene H. Pugh, a Special Forces veteran and author of military novels. Gene met Michael Pankow, a former officer with the US Army and producer of documentary films, at a Special Forces banquet several years ago, and they formed Carlaya Productions LLC.
In 2022, they met Brian Wade & Travis Bowman, owners of Into the Storm Productions LLC, and the four of them quickly realized that they share the same passion for film. Brian and Travis have been working with Angel Studios (The Chosen, Sound of Freedom, etc.) since 2021 on a Revolutionary War mini-series called LUSO.
Joaquin Fernandez, an award-winning Hispanic filmmaker joined the Aztec Eagle film team in 2023.
PJ Putnam, a former Air Force Spec Ops Helicopter Pilot, is a film producer that worked on WWII film, Meyer’s Hill, that won a Webby’s Honorable Mention Award, and he joined the Aztec Eagles team in 2023.
The Aztec Eagles team has over 80 years of combined film experience. Both Impact Studios Inc. and Aztec Eagles Corp. were formed to authentically bring this true and historic WWII and love story to life.
Aztec Eagles Management Team
● Michael Pankow, Executive Producer – Award winning producer; Nation’s Promise, cofounder of Carlaya Productions LLC, Impact Studios Inc, Aztec Eagles Corp.
● Gene Pugh, Screenplay Writer – author of several military novels, Aztec Eagles screenplay, cofounder of Carlaya Prod. LLC, Impact, Aztec Eagles Corp.
● PJ Putnam, Executive Producer – Award winning producer (including Hiding in Plain Site); cofounder of Impact Studios Inc., Aztec Eagles Corp.
● Travis Bowman, Executive Producer – author & producer of LUSO the Series; The Peter Francisco Story; cofounder of Into The Storm Productions
● Brian P. Wade, Actor & Producer – Marvel Agents of SHIELD, Big Bang Theory, The Guardian, Teen Wolf, Generation Kill, LUSO, etc.
● Joaquin Fernandez, Producer & Writer – Heroin America, etc.
For More Information, send an email to: [email protected].
Production TImeline
Fall, 2023 – raise $10 million for a short film, secure “A” List Director/Actors
Q1 2024 – shoot short film and release with distributor (i.e., Angel Studios)
Q2 2024 – raise $40 million for production: $27 million Film & $13 million P & A
Q3 2024 – pre-production
Q4 2024 – principal photography is projected to start
Q1 & Q2 2025 – post-production
Q3 2025 – expected release September 2, 2025
Equity Investment Offering & Overview
The Producers of Aztec Eagles are seeking a $10 million equity investment, which will be used to produce a cliffhanger short video (8-10 minutes) called a “torch” or “short story”, allowing Angel Studios or another distribution partner, to raise the rest of the production funds using crowdfunding or via institutional investors. Angel Studios raised $10 million for The Chosen’s first season and over $300 million in the following three years.
Movie Comps: True Stories from WWI, WWII, or Hispanic Culture
Release Date | Production | Gross Revenue | |
Sound of Freedom* | 2023 | $14M | $184M |
Blue Beetle | 2023 | $100M | $100M |
Hidden Figures* | 2016 | $25M | $236M |
Darkest Hour* | 2017 | $30M | $150M |
The Imitation Game* | 2014 | $14M | $233M |
The Kings Speech* | 2010 | $15M | $427M |
Letters from Iowa Jima* | 2006 | $19M | $68M |
Bella | 2006 | $3M | $12M |
Defiance* | 2008 | $32M | $51M |
Fury | 2014 | $68M | $211M |
Valkyrie* | 2008 | $75M | $201M |
Inglorious Basterds* | 2009 | $70M | $321M |
1917 | 2019 | $95M | $225M |
Dunkirk* | 2017 | $100M | $522M |
Midway* | 2019 | $100M | $127M |
Australia | 2008 | $130M | $211M |
Pearl Harbor | 2001 | $140M | $450M |
* Denotes True Stories
SYNOPSIS of the Film
OPENING – MEXICO CITY, 1995 A MAN in his 50s is guiding his young GRANDSON through the thick, beautiful woods of Chapultepec Park, twice the size of Central Park, in the heart of Mexico City. The GRANDFATHER knows this place well and has previously brought his grandson to its zoo and amusement park, but today was by far the most significant of their many adventures together.
“This way, Abuelo?” “Yes, Angel,” he said with a smile before following him down one of the park’s many walkways. The excited child stops as they reach an open plaza and looks up at his Abuelo for his okay, then darts off past the trunk of “El Sargento,” a 500-year-old tree that faces the Roman-style amphitheater now standing before them. We follow the child up the steps.
MAN (VO): I will never forget that day. It was my tenth birthday, and my grandfather took me to see the monument for the first time.
MAN (VO): (CONT’D) Every year until the day he died, he would tell me the story of a man whose name was immortalized here, the man I was named after. Angel Sanchez Rebollo.
FADE OUT
ACT ONE
ANGEL SANCHEZ REBOLLO has his head in the clouds. For as long as anyone can remember he’s been looking into the skies, dreaming of flying airplanes. But today is Angel’s 20th birthday and he’s sitting in a dark movie theater with his KID SISTER and hundreds of other ROWDY MEXICANS impatiently waiting for Cantinflas’ “The Circus” to start.
“Angel!” demanded his sister, uninterested in the long newsreel keeping her from the main feature, “When is Cantinflas coming on?” Almost without warning, horrifying images of exploding ships fill the screen… An American President is then seen declaring war on Japan and Germany… Mexican president Camacho delivers a message as well: “We stand in solidarity with the Allied forces, but Mexico’s participation will be limited to economic and material assistance.” The theater CROWD is now dead silent, and ANGEL’s head is up in the clouds again only now flying in formation. MIGUEL MORENO ARREOLA was an even bigger fan of his namesake and cinematic Representative of the people, Mario Moreno Cantinflas, and he imagined they could be related, but MIGUEL was just too poor to afford even a movie ticket. Raised in a Catholic orphanage, MIGUEL entered military school at age 20 and worked really hard to makes his own way, inspired by another legendary Mexican his own age, Luis Perez-Gomez, who also stopped at nothing to fulfill his dream of being a pilot by enlisting with the Royal Canadian Air Force and was even now fighting Nazis in Europe, and would later die for freedom at D-Day in Normandy. On the other end of Mexico’s 1940s socio-economic spectrum, REYNALDO PEREZ GALLARDO was sent by his well-to-do family to a boarding school in San Antonio, Texas, where he quickly became fluent in English while watching Disney cartoons, including his favorite character, “Pancho Pistolas,” a nickname he would later apply to his buddies of Squadron 201. Miguel’s father had been a governor with an impressive military career. REYNALDO would become a lieutenant in the Mexican Air Force and would help lead the men bring much needed air support to the American ground troops oftentimes overwhelmed by Japanese firepower. 4. And then there was HECTOR ESPINOSA GALVAN. At 27 years old and married, he was the oldest and arguably the most accomplished pilot of the bunch. He entered the military academy at 18 and just two years later he was already a lieutenant specializing in artillery. After studying at the Naval Air Station in Corpus Christie, Texas, HECTOR quickly became a flight instructor for Mexico’s own Military Aviation School. All day long at work, HECTOR had been thinking of how to break the news to his wife, MARIA GALVAN, that he’s answering Presidente Camacho’s call for volunteers to join the newly formed Squadron 201. Maria knows it’s useless trying to talk a military man with the dedication of her husband out of doing his duty, but she still tries. “I had heard rumors and expected this of younger more foolish men, not from you.” “Mi amor,” he replies, “I cannot do this if you don’t release me. But please don’t go against what you know to be true.” MARIA pulls away and faces the window of their small Mexico City apartment. “What do you know to be true, Hector? That war is a factory of young widows and orphan children? Who is going to raise yours, Hector? That’s what I know to be true!” HECTOR’s heart was being torn right out of his chest. “I know this much that a man goes to war so that his children don’t have to.” Maria turns slowly and steps toward the most stubborn and loving man she has ever known, taking his hands in hers: “Just come back to me, Hector.” She gently moves his hand over her growing belly, “Come back to us.” These four — HECTOR, REYNALDO, MIGUEL and ANGEL — would have never met if German U-boat submarines had not sunk two Mexican oil tankers in the warm Caribbean seas just off the coast of Florida, forcing Mexico out of its position of neutrality and propelling the Aztec Eagles into a global war that would change their lives forever. Together with FAUSTINO VEGA, CARLOS GARDUNO, AMADEO ALAMANZA, MARIO LOPEZ PORTILLO, and JAIME ROJAS, among other pilots and servicemen under the able command of COLONEL ANTONIO CARDENAS, a war veteran who had already flown with the Americans in Northern Africa, they assembled at Mexico City’s Buenavista train station where a SMALL BAND plays “Despedida” (Farewell) by Daniel Santos and the Sonora Matanzera. Amidst proud FATHERS and CHILDREN, teary-eyed MOTHERS and fearful WIVES, they board the 10-hour journey to the northern border which took them 36 hours as the train stopped along the way for the prayers, songs and well-wishes of the Mexican PEOPLE. At the border, a group of MEXICAN POLITICIANS who had flown from the capital stood cheering them as they left the safety of their homeland and entered an uncertain future in the United States.
ACT TWO
Once in Laredo, Texas, the men boarded American buses for the short trip to Randolph Field in San Antonio where they received medical examinations, as well as tests in weapons and flight proficiency. Next, they were off to Foster Army Air Field in Victoria, Texas, where they received extensive training in armament, communications, and tactics. And after that they flew way North, to Pocatello Army Air Corps Base in a strange place called Pocatello, Idaho. To this point the Squadron had completed their individual training by the American forces, now it was time for Unit Level Training. The Second Air Force assisted in the unit’s training under the command of CAPTAIN PAUL MILLER, 24, an impressive military man with a reputation for preparing countless men for battle and inspiring them to see themselves as one body, a well-oiled war machine, brothers-in-arms indeed. Miller is pacing in the Quonset Hut of Pocatello Air Base, when COLONEL MICHAEL STONE enters the office. MILLER comes to attention and salutes.
DIALOGUE FROM THE SCREENPLAY
STONE: At ease Captain. Your request for transfer hasn’t come in yet but you do have a new group to train.
MILLER takes a deep breath.
STONE (CONT’D): It’s the Mexican group.
MILLER: No no no, a couple of years of high school Spanish doesn’t make me a linguist. You speak better English than me, sir!
STONE: C’mon Paul, you spent half your life in Peru. Your mission is to train these men and have them combat ready as a unit that can operate independently. He hands MILLER a file.
STONE (CONT’D): We have a team of interpreters to assist you, including two Women Army Corps ladies who were actually born in Mexico.
STONE (CONT’D): (chuckles) One even became an American citizen this year. Anyway, you did a wonderful job with the Brazilians.
MILLER: Yes sir, but they already spoke English before getting here.
STONE: Then I suggest you get your act together quickly. Your new class is waiting for you in the hangar. Their commander is Captain Andrade. Dismissed. MILLER comes to attention.
MILLER: Yes sir!
While at Pocatello, the Mexican pilots watched various films on the P-47 airplanes, were trained in map readings and navigating, practiced riding bicycles in formation, and learned the fine art of snowball fighting! On one particularly overcast October day, as a snowstorm approached the Idaho base, the pilots were huddled together gazing at the sky when they heard the throaty roar of a DC-3 Skytrain as it made its landing and parked on the tarmac. This was followed by another roar, one that would become quite familiar to them: over a dozen P-47s were flying overhead, doing their peel offs to land. The Mexican pilots were amazed at the skill of their counterparts, especially JAIME.
DIALOGUE FROM THE SCREENPLAY
JAIME: “Have you ever seen such flying?” he wondered in admiration.
ANGEL: “To be honest, I never have,” replied ANGEL, “but I assure you, soon we will be flying better than these gringos!”
A few of the men bundle up to go outside and discreetly check out the FERRY PILOTS as they exit the planes, but as they remove their helmets, the guys are in utter shock.
JAIME: “Wait, they’re all WOMEN!”
MIGUEL is just as shocked.
MIGUEL: “No! A woman flew that plane?”
But the most surprised of them all was ANGEL who just stood there with his mouth open. Turning to go back inside, HECTOR puts his hand on ANGEL’s mouth to shut it.
HECTOR: “What was that you were saying, Angel?”
After several more weeks of frigid weather and a daily serving of humble pie, by the end of November 1944, the Squadron could not wait to get back to the warmth and more familiar Texas terrain. The Mexicans and the Americans definitely had some work to do when it came to interpersonal relationships that would sometimes spill over to their professional interactions. But overtime they would become close, as all men do when they’re facing a common cause or a common enemy. One morning, CAPTAIN MILLER stormed out of his office and CAPTAIN RADAMES ANDRADE noticed the disgusted look on his face.
DIALOGUE FROM THE SCREENPLAY
ANDRADE: What’s wrong, Paul?
MILLER slams his fist into the side of a vehicle.
MILLER: I won’t be going with you to the Pacific!
ANDRADE: (getting up) What do you mean you’re not coming?
MILLER: I’ve been replaced.
ANDRADE: Why? By whom?
MILLER: Lt. Col. Arthur Kellond. (takes a deep breath) It’s the problem with being so damn good at what you do, they always want you to get the job done.
ANDRADE: You are the best trainer. But we need you, man.
MILLER: I know Kellond, he’s a good man. I guess he can do more for you guys with his silver oak leaves than I can with my captain bars.
ANDRADE: I’m so sorry.
MILLER needs to go and be by himself so he nods at ANDRADE and walks away, only to stop and come back. The two friends hug.
MILLER: Hermano. I’m going to miss you. Get a few for me, okay.
ANDRADE: I will. I promise. Until we meet again, hermano.
After training the Mexican Expeditionary Air Force, COLONEL ARTHUR KELLOND was indeed assigned with them to the Fifth Fighter Command in the Philippines, working closely with COLONEL CARDENAS, and would later become a Brigadier General, receiving many well-deserved military decorations including the Mexican Medal for Military Merit. A few short days later, the 201st was on its way back to Texas, this time to Majors Army Airfield in Greenville, where they were taught advanced combat air tactics, formation flying, and gunnery, on the P-47s, which the men fondly nicknamed “El Jarro” (The Jar). As they waited for their deployment in Greenville, things were somewhat normalizing for the 201st.
One morning ANGEL decided to venture into town and grab some ice cream. He was utterly unprepared for what happened next. Was it her blond hair or the pretty dress she was wearing? To ANGEL, the girl looked like she had walked out of one of the Hollywood movies that sometimes played back in Mexico. Or was it her polite smile and the spark in her deep blue eyes that made one wonder what she was thinking? Angel couldn’t decide. It was true enough the downtown soda & ice cream shop where she worked was quaint to the locals, but with signs around town reading “GREENVILLE, THE BLACKEST LAND AND THE WHITEST PEOPLE,” and “NO MEXICANS, NO DOGS,” it was hardly the place to fall in love with a white American girl if you were brown and from South of the border. But that’s exactly what Angel did. And as it tuned out, 17-year-old NANCY HUDSON fell right back in love with ANGEL, too. It wasn’t long before the two ran off to the border town of Brownsville and got themselves married, much to the vexation of Nancy’s FATHER. Their honeymoon lasted but a few hours one night in a motel near the base while their loving marriage endured for the next 43 years.
Back in Mexico, the Senate finally gave PRESIDENTE CAMACHO the authority to send troops into battle whenever he deemed it necessary. The news was a much needed boost to the pilots who were wondering if all their training was for a mission that would never be, especially after two of the men had died in training accidents and morale was at its lowest. At the end of March 1945, the squadron finally shipped out from San Francisco, CA, across the submarine-infested Pacific Ocean, arriving in Manila 34 long days later. The 201st Squadron came ashore on Higgins boats identical to the ones used on D-Day. THE MEN were terrified of what they might face as the ramps lowered but were relieved when they saw a large MILITARY BAND and HUNDREDS OF PEOPLE welcoming them. Various DIGNITARIES were there including the MEXICAN CONSUL and his DAUGHTER who was dressed in traditional Poblana garb. The date was April 30th, 1945, and even as the band played Irvin Berlin’s “Heaven Watch the Philippines,” Adolph Hitler was unbeknownst to them committing suicide, his Nazi regime having crumbled under the might of the Allied forces.
BAND SINGERS: “Heaven watch the Philippines, keep her safe from harm. Guard her sons and their precious ones in the city and on the farm. Friendly with America let her always be. Heaven, watch the Philippines and keep her forever free!”
And yet, the Aztec Eagles would still have to face another foe, one bent on dying in battle rather than surrendering.
ACT THREE
The Squadron was assigned as part of the Fifth Air Force, attached to the U.S. 58th Fighter Group, on the island of Luzon, and received 25 new P-47s marked with the insignia of both the US Air Force and the Mexican Air Force. The squadron flew more than 90 combat missions to push the Japanese out of Luzon and Formosa (current day Taiwan). Our heroes fought to the death and five pilots lost their lives, including HECTOR, whose remains were lost at sea together with any hopes his beloved MARIA had for his return. Faced with the loss of his buddies, the only thought on ANGEL’s mind was how to survive this bloody war and get back home to his wife and the beautiful BABY he had only met through NANCY’s many letters. After a particularly intense fight, REYNALDO was recovering in a military hospital and the PATIENT in the next bed over asked him if he was one of the so-called Aztec Eagles. When he told him he was, the American infantryman gather just enough strength to walk over to REYNALDO’s bedside and give him a heartfelt handshake saying, “Sir, you have no idea how much we appreciate you guys! You have helped us so much!”
And then one night when they were least expecting it, in the middle of a screening of John Wayne’s “Flying Tigers,” someone abruptly stopped the projector and shouted, “The war is over! The Japanese have surrendered!” Before departing the Philippines, the Aztec Eagles built a makeshift memorial to their fallen brothers and said their tearful goodbyes.
Three months later, A HUGE CROWD of people from every segment of the population lined up both sides of Mexico City’s main historical avenue, hoping to catch a glimpse of their beloved Aztec Eagles as they marched toward Constitution Plaza to be recognized by their government. Leading them was MIGUEL MORENO ARREOLA, who had the honor of handing the Squadron’s Battle Flag to PRESIDENTE CAMACHO.
Meanwhile, in Greenville, TX, NANCY is pacing the floor of her parents’ living room while her MOM tends to the YOUNG CHILD next to her. Nancy’s FATHER is outside, sitting in a white rocking chair on his front porch, anxiously waiting as he had done many times before when NANCY was a child. A few moments later, a taxi turns onto their street and makes its way up to the house. As the car drives off, we see ANGEL straighten himself, grab his bag and suitcase, and nodded to the man he once feared now standing proudly to welcome his son-in-law home.
CLOSING – MEXICO CITY, 2025 We’re back in Chapultepec Park and the Monument to the Fallen Eagles has been restored to its former glory for today’s official celebrations. The MUSIC BAND of the Mexican Armed Forces is playing the National Anthem before DIGNITARIES from Mexico, the United States, and the Philippines, as well as DESCENDANTS of members of the 201st Fighter Squadron, hundreds of MILITARY PERSONNEL, and thousands of CITIZENS.
Standing in the front row, just a few seats from Mexico’s PRESIDENT and the FIRST LADY is a 40-year-old MAN with his WIFE by his side, and their teenage DAUGHTER to her left. As the band concludes, they all lower their hands from their chests and take their seats. Everyone except the DAUGHTER, who after straightening herself, walks up to the podium with an elegance uncharacteristic of most in her generation. Next to the podium, a large, framed picture sits on an easel, covered by a velvet cloth.
DIALOGUE FROM THE SCREENPLAY
DAUGHTER: Señor Presidente. Madam First Lady. Ladies and gentlemen. Dad, Mom.
She smiles at her parents with a familiar spark in her deep blue eyes.
DAUGHTER: (CONT’D) I will never forget this day. Today we commemorate, not only the 80th Anniversary of the end of World War II, and the happy return of the many heroes enshrined in the magnificent memorial behind me, but today is also my sixteenth birthday.
APPLAUSE
DAUGHTER: (CONT’D) Today I want to tell you about my great-grandmother, Nancy Hudson Sanchez, American by birth, Mexican by choice. I want to tell you about a very special photograph. (pulling off the veil to reveal the b/w photo) A snapshot that captured the beginning of her 43-year love journey with my great-grandfather Angel Sanchez Rebollo, a real-life Pancho Pistolas, and my favorite Aztec Eagle.
We pull into a closeup of the framed 1944 photograph of ANGEL and NANCY, young and smiling in a small Texas ice cream shop.
FADE OUT
Total Available Market (TAM) Population (2022)
Mexico | 129 Million |
United States | 62.5 Million Hispanics (19% of US Population) |
Total | 191.5 Million |
Hispanic Density in U.S. Southern States (2020)
State | Population | Percent of Population | Percentage Growth 2011-2020 |
California | 16,000,000 | 39.4% | +11% |
Nevada | 990,000 | 28.7% | +24.3 |
Arizona | 2,192,000 | 30.7% | +15.7% |
New Mexico | 1,210,000 | 47.7% | + 6.0% |
Texas | 11,941,717 | 39.3% | +20.9% |
Florida | 5,997,000 | 26.5% | +34.9% |
Revenue by Country “Hispanics Only” Service Obtainable Market (SOM)
Ticket Sales Revenue Based on Percentage Capture of Mexico’s Population
Mexico – Average ticket price based on exchange rate of 17.5 pesos per US Dollar // 66.1 Pesos = $3.77
Percentage | Tickets Sold | Revenue US Dollars |
5% | 6,450,000 | $24,362,571 |
10% | 12,900,000 | $28,725,142 |
15% | 19,350,000 | $73,087,714 |
20% | 25,800,000 | $97,450,285 |
Ticket Sales Revenue Based on Percentage Capture of United State’s Population
United States Revenue – Percentage capture of Hispanics in the United States at $11.75 avg ticket price
Percentage | Tickets Sold | Revenue US Dollars |
5% | 3,125,000 | $36,718,750 |
10% | 6,250,000 | $73,437,500 |
15% | 9,300,000 | $109,275,000 |
20% | 12,500,000 | $146,875,000 |
Combined Revenue United States & Mexico
5% | $61,078,000 |
10% | $122,137,000 |
15% | $182,362,000 |
20% | $244,325,000 |
Understanding Why Our Film, Aztec Eagles, Will Connect with Hispanics
Commitment to Family
The strongest driving force for Hispanics. Family values and to being a “Close-Knit” group is strongly depicted between the Aztec Eagles themselves and the families left behind in Mexico while the men train in Texas and later deploy to the Philippines. Letters to family, care packages from loved ones, and ultimately the Aztec Eagles banding together in the face of stereotyping and prejudice served up by the locals and US Military.
Etiquette
How Hispanics treat and interact in both “Formal”, and “non-Formal” settings is an important element to keep in mind. Our film Aztec Eagles will highlight this point as the men of the Aztec Eagles adapt to new surroundings while interacting with less than gracious hosts.
Rituals, Religion, Celebration, Holidays
Faith and Church dominate the Hispanic culture. The Aztec Eagles film will include four important holidays known to all Hispanics: Independence Day, Christmas, New Years, and the weeklong celebration involving “Good Friday”. The film will strategically and authentically capture scenes inclusive of crosses and other religious items, religious celebrations, and culturally important references to faith.
Food
Hispanics love their food. The Aztec Eagles film will serve to further illustrate this in both a humorous and factual way. To their first experience in an American dining facility to the excitement by the Aztec Eagles when Care Packages full of authentic Mexican food arrive in the mail sent by loved ones back home, the film has great opportunities for Product Placement.
Licensing – Key Component of Royalty Management
Streaming
The licensing and distribution strategy supporting the Aztec Eagles film will comprise of three primary means by which consumers will watch Aztec Eagles after the theatrical debut has ended. We expect Aztec Eagles to run in theatres for three to four weeks pending consumer demand. Thereafter a SVOD, TVOD or AVOD business partner with the best negotiated terms will carry the movie for the contracted period.
Expected Royalty Rates for 10 years following Aztec Eagles release: 1% – 20%
Types of Royalty Partners
• SVOD (subscription video on-demand): These services allow users to consume premium content when they want and where they want in exchange for a recurring monthly fee (Netflix, Hulu, Disney+, AppleTV+, HBO Now).
• TVOD (transactional video on-demand): With these services, users can choose to pay a one-time fee to rent or purchase the content (iTunes, Google Play, Amazon).
• AVOD (advertising video on-demand): These services allow users to watch ad-supported content for free (YouTube, Tubi, Crackle).
Product Placement
Product placement is becoming a key component of any large brands marketing and sales strategy. Aztec Eagles will capitalize on this growing opportunity by providing authentic product placement opportunities in scenes showcasing the brand identity and goals.
We have identified dozens of scenes where product placement can be achieved without disrupting the flow of the film.
For a film the size of Aztec Eagles, products included in the film will garner between $25,000 to $300,000 dependent upon number of scenes each product is featured.
Targeted Product Categories
Liquor – Jose Cuervo, Patron, Kahlua
Beer Mexico – Cervecería Modelo (or Grupo Modelo) and Cervecería Cuauhtémoc-Moctezuma owned by FEMSA
Beer United States – Budweiser, Schlitz, Pabst Blue Ribbon and Miller
Soft Drink United States – Coke
Soft Drinks Mexico – Coke 1921
Hot Sauce – Búfalo
Baking/Manufactured Food Companies – La Maderna, GOYA, Grupo Bimbo, El Dorado Foods
Chocolate – Chocolatera de Jalisco “Ibara family of chocolates”
Condiments United States – Heinz Ketchup, French’s Mustard
Coffee United States – Folgers
Gasoline/Petroleum Products – Texaco, Shell, Mobil
Tobacco – Lucky Strike – Green pack and Chesterfield were the popular cigarettes
Aztec Eagles Poncho Pistollas and P-47 with Mexican Colors Trademarks
Having a trademark is an invaluable asset for any business, serving as a powerful tool that encapsulates its brand identity and sets it apart from competitors. A trademark represents more than just a name or logo; it embodies a company’s reputation, quality, and unique offerings. By securing a trademark, businesses gain exclusive rights to use their distinctive mark in the marketplace while preventing others from capitalizing on their recognition.
Aztec Eagles will apply for Trademarks associated with our version of Poncho Pistollas and P-47 w/Mexican Colors in eleven (11) different product categories:
Product Categories
Cosmetics and Cleaning Products
Paper and Printed Materials Products
Rubber Products
Clothing and Apparel Products
Toys and Sporting Good Products
Staple Food Products
Light Beverage Products
Wines and Spirits (not Including Beer)
Transportation and Storage Service
Insurance and Financial Services
Communication Services
The Aztec Eagles Licensing team will work to secure partnerships in each of the product categories previously listed. This diverse group of products and services can leverage their association with the film with retail partners, customer promotions, etc.
Monetizing Aztec Eagles Soundtrack
Music adds depth and meaning to movies that works on a subconscious level by adding new information and often working outside the narrative. Simply put, music bridges the gap between the story and those in the audience.
The Aztec Eagles soundtrack will rely on traditional Hispanic music but with an updated beat connecting the old with the present while remaining culturally aligned. Both older and younger audiences will emotionally connect to the film because of the care and consideration of the music selected.
How will our efforts to monetize the Aztec Eagles soundtrack be different? Answer, exclusively streaming the Aztec Eagles Soundtrack via CODA.
Coda Music is equal parts music streaming service, social network, and marketing/promotional platform. Coda provides artists with a platform empowering them to leverage their fan base to earn monthly recurring revenue from their music streaming service. Coda does this by creating a social community on Coda (similar to Instagram, TIKTOK, Facebook), then inviting their fans to join. Fans enjoy all the same music available with fully catalogued streaming services, along with the social community driven by artists they love.
Film, TV franchises, and creators of video games can leverage Coda in a similar manner. As a part of the Aztec Eagles marketing and promotional plan, the production company and artists associated with the film’s score, are able create and invite fans to their social community on CODA Music and earn a part of the monthly recurring subscription payment.
Currently, all streaming services such as Spotify, Apple, Amazon, Pandora, etc., pay the artist .0032 per downloaded song. The unique CODA revenue share model will pay the Aztec Eagles ownership group $1.50 per month for each new subscriber signing up for the CODA streaming service. This is accomplished via a unique identifier exclusively associated with the Aztec Eagles film. Our plan is to negotiate a revenue share model with each artist.
The strategy to best monetize the Aztec Eagles soundtrack is to attract top Hispanic artists capable of bridging the gap between the older and younger demographic and to then provide the soundtrack exclusively on CODA for a duration of time TBD.
Film Comparisons
Title | Year | Budget | Box Office |
Top Gun Maverick II | 2022 | 170 million | 1.493 billion |
Pearl Harbor | 2001 | 140 million | 450.2 million |
Red Tails | 2012 | 58 million | 50.4 million |
Enemy at the Gates | 2001 | 68 million | 97 million |
Allied | 2016 | 85 million | 119.5 million |
The Lucky One | 2012 | 25 million | 60.4 million |
Hidden Figures | 2016 | 25 million | 236 million |
Devotion | 2022 | 90 million | 21.8 million |
Cold Mountain | 2003 | 79 million | 173 million |
1917 | 2019 | 95 million | 225.7 million |
War Horse | 2011 | 66-70 million | 177.6 million |
Dunkirk | 2017 | 100 million | 522 million |